[OL-Forum] Digest Number 2711

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There is 1 message in this issue.

Topics in this digest:

1a. Audi Start-Stop energy conservation in car technology?    
    From: Graham Cliff


Message
________________________________________________________________________
1a. Audi Start-Stop energy conservation in car technology?
    Posted by: "Graham Cliff" zen177374@zen....uk grhm_cliff
    Date: Fri Jul 3, 2009 3:35 pm ((PDT))

OLFers,
Please have a read of this -

Here in the UK Audi Cars are advertising their new Start-Stop technology 
<http://www.marketingmagazine.co.uk/news/916613/Audi-backs-Start-Stop-technology-4m-campaign/>. 
It uses incandescent lights at night as the icon for cars, which when 
stationary turn off the light icon! Now the ad's byline is that when 
the  "car"/light is stationary, the light goes out, saves energy and 
cuts CO2 emissions. See the point? They are equating light at night with 
energy waste. This ad "raises the question we always ask, why don't 
cities have dimming streetlights or turn off most of 'em after 11:00 
p.m.?  If autos can be designed that way, so can streetlights." says 
Francis Parnell in Florence, SC, USA.

Graham Cliff.
http://www.lightpollution.org.uk


[Non-text portions of this message have been removed]






Messages in this topic (4)



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